Pricing
One box. Flat software.
Hardware is a one-time purchase. Software is a monthly seat plan with no token bill. Setup is quoted after we confirm fit. Pre-launch — no checkout.
Solo / two desks
1–2 concurrent. 32–64GB class. One professional who will not paste the file.
5–10 person firm
3–8 concurrent. 96–128GB class. The unit we expect most firms to order.
Busy floor
8–15 concurrent. Larger unit or a second M. Same app.
$29 solo · $149/mo firm
Solo is one login. Firm is up to 8 seats. No token bill. The model is already on the box you bought — you are paying for the app, updates you accept, and someone to answer when it matters.
Quoted after fit
Remote walkthrough is typical. On-site North Texas install is available. We will not invent a setup number on this page. You see it before you commit. Hardware price does not hide a surprise cart fee — there is no cart yet.
Taxes and shipping quoted with the unit. Prices in USD. Subject to change before first shipments.
Compare — honest
What you are actually buying.
Frontier chat still wins the hardest reasoning. Holdroom is for the file that should not leave the floor. Competitor prices below are public list-style figures and change; treat them as order-of-magnitude, not a quote.
Ships today. Files still go to a lab.
Public list is about $25/user/mo monthly ($20 annual). Usage can add on. Best at hard reasoning. Wrong room for the memo you will not paste.
Cheaper parts. You own the nights.
Ollama and a used GPU can work. You also own security, access, and the 2 a.m. break. Holdroom is imaged, with one intranet app.
Serious metal. Still a project.
NVIDIA’s public U.S. list is about $4,699. Strong local hardware. You still assemble the firm app, seats, and egress posture.
More money. Longer sales cycle.
Enterprise boxes can be the right buy for a data-center team. Most 5–10 person firms do not need that motion — or that invoice.
Swipe the table sideways on a phone.
| Dimension | Typical alternative | Holdroom |
|---|---|---|
| Where the text goes | Lab chat: they process it. DIY / Spark / $25k: local if you set it up. | Stays on your box |
| Who makes it usable | OpenAI today · you on nights · NVIDIA stack · vendor services | Imaged box, one intranet app |
| Cost shape | Seats + tokens · parts + time · ~$4,699 hardware · $25k+ cycle | $1,999–$7,499 + $29 or $149/mo |
| Hardest reasoning | Frontier labs still win this year | Keep both until you trust the box |
| Available now | Cloud and Spark hardware, yes | Pre-launch — inquiries only |
ChatGPT Business list from OpenAI’s public business pricing. DGX Spark U.S. list from NVIDIA’s public marketplace listing. Figures change. We are not those companies and do not resell them.
Pre-launch
Pick a size by the busy hour.
If you are not sure, say so on the form. Most firms should start from Hold M.
Inquire